Social Marketing that Means Business

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Whats-a-gif
Whether you want to pronounce it “jif” (like the peanut butter) or “gif”(like ‘gift’ without the ‘t’) doesn’t really matter, but what exactly is it? And why would you want to use it? And where should you use it? What is it? A GIF (Graphics Interchange Format) in its most basic sense is a way of formatting image files, but it is more commonly thought of as a short clip of moving images (an animated GIF). Instead of having a single image or a video, an animated GIF can fill that area in between. Oft [...]
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Facebook-Marketing-Webinar
Facebook is the largest social network and with that social status comes a lot of people that your business could be connecting with. With 46% of online users counting on social media to help them decide on a purchase, you’ll want to make sure you’re a part of that decision process. It’s important for your business to have a Facebook Page but you may not know what to post, how to reach customers through it, how to optimize your marketing spend on ads – or even set it up! This Thursday, October 16th at 3 [...]
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Boost-Instagram-Following
Since MarketMeSuite added Instagram to its social media management and marketing platform, we’ve seen a large number of our customers create Instagram accounts and start posting photos.  Our customers, like many Instagram users, have been disappointed in the number of likes and comments on their photos, the issue being from a low following. They’ve asked us how they can get more engagement. Most businesses just getting started naturally have a small Instagram following.  Here are three creative ways to boost [...]
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Character-Limit
One character over? It happens a lot on Twitter and it’s probably one of the most frustrating things about this interactive social media network. But have you ever wondered why there’s actually a limit? Knowing the method behind this 140 character madness might help you feel a little better about your struggle to eliminate words and using abbreviations you never knew existed before. Why is there a limit? Before Twitter was born, people used to have conversations on telephones (shocking… I know) which then [...]
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Screen Shot 2014-09-08 at 2.32.27 PM
If you’re a small business just getting into content and social media marketing, then it’s crucial you understand how the two are tied together. Social media activity is an important indicator used by search engines to determine how relevant your content and website are – thus helping to establish how high your website appears in the search rankings. What are ‘social signals’? Social signals are any mentions of your company and your content by others through any social media platform; primarily Facebo [...]
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Setting-Up-Your-MarketMeSuite-Account-Blue
Thinking about using a social media management tool, but not sure where to start? We’ve got you covered, go from zero to social marketing hero in just 9 steps with MarketMeSuite using the infographic below! Begin by signing up for your free 60-day trial and soon you’ll be wondering why everything else just doesn’t seem as easy as social anymore. For a deeper look into MarketMeSuite’s most powerful and popular features check out The Complete Guide to Getting Started on MarketMeSuite. And don& [...]
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Top-words-to
“Sign Up!” “Free!” “Limited Time Only” You have all come across these phrases, whether it was in an email, an advertisement or somewhere in social media. These terms may be popular and eye-catching, but are they really effective in gaining new customers on social? The answer is yes… and no. While these terms can be eye catching, as a business owner you must be strategic with your words. When you see “Free!” somewhere you often think, like most people, that there has to be some sort of catch in [...]
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geo-targeting
You’ve finally decided to create a social media presence for your business–now its time to take it a step further with Geo-Targeting. Geo-targeting? Like finding a place on Google maps or something? Well, kind of, but from a business standpoint.  With MarketMeSuite, you can use the Geo-targeting feature to find businesses and potential clients nearby and easily reach out to them.  Pretty cool, right? Take the guess work out of social media with geo-targeting #SMMClick To TweetPowered By CoSchedule To Geo- [...]
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Screen Shot 2014-04-18 at 1.53.11 PM
Anyone else feel like the summer has gotten away from them? With school having started almost everywhere across the US, the weather starting to cool and the leaves showing hints of change in New England, I’ve been wondering how the last month of summer passed me by….and what I may have missed in the social world! Without further ado a new edition of Follow-up Fridays: July 19th-August 29th. Facebook Improving your News Feed The past couple of month’s we’ve seen Facebook improve demographic capabilities for [...]
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twitter_blog_pic-03_360
#HASHTAG! We’ve all heard it before and my team isn’t afraid to spread the word, I do actually talk in hashtags a lot of the time (don’t judge). You’ve heard the term and have probably made fun of the expression, but what exactly is a hashtag? Here is an easy clarification and some Do’s and Don’ts too! #getexcited (okay I’ll stop now :)) What is a hashtag? A hashtag is a symbol used to mark a keyword or topic in a Tweet. It all started on Twitter as a way to categorize messages or themes. By using [...]
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