Social Marketing that Means Business

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You might be thinking, “Wow, MarketMeSuite looks pretty similar to something I’ve used in the past.” Well you’re right! Chances are, you’ve used an email client like Gmail™, Microsoft Outlook™ or Yahoo! Mail™. If you have, then you can easily use MarketMeSuite. In fact, when you first approach MarketMeSuite it helps to think of it as an email inbox just like the one you use every day. MarketMeSuite manages your social media profiles in a similar way and has its own version of the features you use to [...]
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We’re already more than halfway through July and we’ve seen the entire World Cup play out since our last Follow-up Friday. With ups and downs in weather and team stamina, one thing has remained the same this past month: events trigger strong interaction. But thats not all thats happened this month. Its a new edition of Follow-up Fridays: June 21st-July 18th! Facebook Facebook’s Creative Labs unveils Mentions app July 17th, Facebook released a new app specifically for public figures such as actors, athletes, m [...]
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Note: This article was originally published on the Constant Contact UK Blog. The other week my brother and I found ourselves in an argument. This is not particularly unusual, and this argument was about which is the superior Karate Kid film – the original or the remake. For me the answer will always be the original version starring Pat Moira and Ralph Macchio, for my brother (admittedly 11 years my junior) it was the terrible 2010 remake with Jaden Smith. I found myself thinking more about what I disliked about [...]
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SMBInnoLoft-CTCT
Note: This article was originally a guest post published on Constant Contact’s Blog. Dear upcoming class of SMBinnoloft: As CEO of the first company to pilot the program, I wanted to share with you some insights and tips that will hopefully help you get the most out of your experience over the next few months. Come with a plan. There’s a reason you applied for this program, right? Come knowing why you are there and most importantly, what you want to get out of it.  Then work to execute on it every day.  It s [...]
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celebration-fireworks
Instagram is a great platform for creative ideas and audience engagement. Grow your following, your content base and audience insight by running photo contests! One of the first photo contests on Instagram was from the band Deftones three years ago and Instagram thought it was a great way to connect users and supports fun, collaborative contests on the network. Start with a goal Every social campaign needs to begin with a goal. What do you want this contest to accomplish? Do you want to generate leads, likes, follo [...]
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We love tools that can make our life easier, that’s one of the reasons why we made MarketMeSuite. What we love even more is being able to share these tools with you! One particular tool that has taken over our day-to-day email life is Yesware. An email tracking integration right in Gmail. You can see when someone opens an email (from where and with what type of device), as well as if they clicked on any links you included. But its not used for just tracking what your recipient does, but to help you respond faster [...]
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Picture this. It’s 5pm on a Monday. You’re tired and stressed. Your brain hurts and all you want to do is lie down. After a busy day of operating your small business, one of the last things you want to work on is your website’s marketing strategy, but your business has been struggling ever since a new competitor popped up. How can you get more traffic, more prospects and more customers affordably? Start Co-Marketing! Co-marketing is simply working with your best online partners to build your audience and gene [...]
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We’re more than halfway through June. The schools are finally letting out for the summer, the temperatures are staying steadily above 70 in New England, and Follow-up Fridays is here to deliver a review of the past three weeks. In the last edition, Facebook was determined to still be the most popular social network for marketers in B2C and B2B (although LinkedIn is a close follower for B2B). But they aren’t ready to stop there, keep reading to see what Facebook is doing to help customer’s focus the ads th [...]
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social-media-metric
Note: This article was originally a guest post published on Constant Contact’s Blog. You’ve already been given expert advice for getting started on social media. Now it’s time to track the social media strategy you’ve implemented. With these four reasons listed below, the question of “Why should I bother tracking social media?” will be answered. 1. To see what works and what doesn’t There’s no point of sharing content across social networks if you don’t know what type of engagement you’re ge [...]
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SMMU
Industry Leaders Partner to Help Practitioners Increase Social Media Effectiveness and ROI BOSTON, Mass. – MarketMeSuite and Social Media Marketing University (SMMU) have entered into a strategic alliance to deliver a comprehensive solution for social media practitioners seeking increased results and ROI. Starting this month, MarketMeSuite customers will be eligible for scholarships to enroll in Social Media Marketing University’s Certified Social Media Strategist program. Additionally, students enrolled in Soc [...]
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